Shepa Learning Company Blog

Business Cards – good, bad & weird

April 29th, 2015 by

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Over the years of networking around the world we have seen all kinds of business cards–big ones, teeny-weeny ones, ones with the font size so small that you need the Hubble telescope to read.  (Note: the business card in the graphic is an example of how to design a card properly–keep it simple and readable).

But here are a few of our favorite ‘strange’ cards:

Too Much Information

A gentleman from India handed us his card, and after his name were the words, “Ph.D. (failed).” We asked him what that meant. He said he wanted people to know that he had been smart enough to get accepted into a difficult Ph.D. program, even though he had not obtained the degree.

Don’t Call Me, I’ll Call You Card

When Mary Robinson was President of Ireland (1990 to 1997) she handed out a plain white card that simply said, “Mary Robinson, President of Ireland”.  That was it–A don’t call me, I’ll call you card.

The Medium is the Message

When Darcy Rezac worked for Alcan, the global aluminum company he had an aluminum business card. Try putting that through your card scanner.

Dude, Maybe it’s Time to Invest in a New Card

We were at an event with a group of university researchers and a guy handed us his business card. On it was the credential that he had received his Masters. As we were looking at his card, he said, “My card is a bit outdated, I now have my Ph.D.” When we enthusiastically congratulated him on this milestone, he responded by saying, “Oh, that was about four years ago, I just haven’t gotten around to getting a new business card.”

Toss my Card in the Dirt, Please

We are not too sure about this concept, but as a woman was handing us her card she told us, “If you plant this business card, flowers will grow.  There are seeds embedded in the card.”  So now we have a cute little plant in our garden, but we can’t remember who gave it to us…

Positive Networking® Tip #588 gives some specifics on readable font size and type.  Learn more here.

-Gayle Hallgren-Rezac is co-author of Work The Pond! (with Judy Thomson and Darcy Rezac) and Chief Engagement Officer at Shepa Learning Company

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