How to make speed networking fun (or less un-fun).

In one of our weekly Positive Networking® tips (read it here) we suggest that speed networking is having a comeback so maybe it’s time to try it again. But here is the problem. Don’t most of us dread going to one of these things? It’s a formulaic, mechanical way of meeting people, but with so many people working from home it may just be an easy way to meet new people, build some new relationships, and find business opportunities.

Here are Shepa Learning’s best tips to make speed networking for business a fun experience―or maybe a little less un-fun:

  1. Remember this motto: This event is “not about closing deals but opening up new relationships.”
  2. Don’t invest too much in the outcome of each interaction. Not everyone you meet―during these ever-so-brief interactions―is going to be a ‘slam dunk’.
  3. If you are anxious about the whole scene, remember the word ‘so’. So, what’s the worst thing that’s going to happen? A bit of awkwardness? Perhaps a little rejection? You will not be struck by lightning, and you won’t fall through a trap door!
  4. Smile and make eye contact. As obvious as this is, it bears reminding. “Your body releases three hormones that make you feel good when you smile. They include dopamine, endorphins and serotonin.”[1] Your smile will likely trigger the same reaction in the other person. It makes any conversation more positive.
  5. Be able to explain your business in a clear, concise, and non-selly way. Get that part of your mini-interaction over and done with quickly. Make it interesting and practice it. Now, you have time to ask your speed networking partners about themselves!
  6. Have a few questions prepared to ask the other person if the conversation doesn’t get started. For us, we don’t like, “Tell me about yourself.” It feels too personal. Instead, ask, “Tell me a little about your job, your business, etc.” 
  7. While you are having that mini-conversation, avoid immediately dismissing your speed networking partner because their work doesn’t interest you or isn’t a fit. Think about people in your network who might be interested in what they do.
  8. Have a way for people to contact you. Bring business cards (they are still the easiest way to connect) or learn how to use NameDrop. Join each other on LinkedIn, then and there.
  9. Say something nice at the end of each brief conversation. Yes, “It was nice meeting you” is OK, but if they said something that you found memorable, interesting, or useful let them know. This shows you were listening!
  10. At Shepa Learning we talk about the importance of being a Positive Networker and Positive Networking® means that networking is not all about you, but what can you do for the people you meet. Perhaps you can end your conversation with this sentence, How can I help? “This simple line…might be the ultimate networking tool. By offering to help, you cultivate instant rapport and establish an immediate sense of trust…Rather than waiting for someone to prove themselves to you, you take the bull by the horns and prove yourself to them.” ―Ryan Holmes, founder of Hootsuite

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Gayle is a networking expertJudy from Shepa Learning Company is a networking expert

Gayle Hallgren and Judy Thomson

Image at the top: iStock.com/monkeybusinessimages

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[1] Psychology To Grin About: The Benefits Of Smiling And Laughter